Vinnie Powell Graphic Design

integrated design · art direction · creative strategy · consultation

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Sky – Direct Mail

BskyB, or Sky, is the highest profile supplier of satellite/cable/pay television to the United Kingdom,
and broadcasts worldwide through its partners. Before the digital switchover, its subsidiaries, like Freesat
would supply what is now known as Freeview.

During my years with Sky I produced multitudes of DM collateral tailored to every imaginable
target audience form new mums to old customers, from specific genres to holiday specials and from big
savings for your apartment block to the big picture in HD. I was also involved in eDMs, POS, posters
and some television advertising story boarding.