Vinnie Powell Graphic Design

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General Dynamics UK – Exhibition & Guerrilla Marketing

DSEi is the world's largest fully integrated defence and security show
and is held at the ExCeL site in London's historic docklands every two years. 
I had the pleasure of working with GDUK's agency Barrett Howe on this account
during the 2007, 2009 and 2011 shows as well as on various advertising
and marketing material aside from DSEi.

Graphics and signage for the exhibition stand itself and also throughout the
ExCeL site, most of which was designed to be backlit to pop the type and imagery
out of their dark backgrounds, plus free coffee vouchers, a range of static clings
and a selection of risky recruitment ads for placement in the washrooms.